Cookies Policy

Effective Date: 26/09/2025

At Fickatal, we value your privacy and are committed to being transparent about how we collect and use cookies when you visit our websites (including www.fickatal.com, www.birthdaytreats.club, and any other Fickatal domains). This Cookies Policy explains what cookies are, how we use them, and your choices.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or mobile) when you browse websites. They help websites function properly, improve user experience, and provide insights to improve services.

We use:

  • Essential Cookies – Required for the website to function (e.g., login, OTP, security).
  • Performance Cookies – Collect anonymous data on how users interact with our site to improve performance.
  • Functional Cookies – Remember your preferences (e.g., saved communities, login details).
  • Analytics & Marketing Cookies – Help us understand user behavior, improve features, and deliver relevant ads or offers.

2. How We Use Cookies

Fickatal uses cookies to:

  • Ensure Smooth Login & Security – e.g., mobile OTP authentication via MSG91.
  • Remember Your Preferences – e.g., saved settings, circle/community selection.
  • Improve User Experience – e.g., faster page loads, better navigation.
  • Analytics & Insights – e.g., understanding which features users engage with most.
  • Marketing & Offers – e.g., showing relevant Fickatal offers, Birthday Treats, and Swipe-to-Save deals.

3. How Long Cookies Stay

  • Session Cookies: Deleted when you close your browser.
  • Persistent Cookies: Stay on your device for a set time (up to 12 months) unless deleted manually.

4. Third-Party Cookies

We may use trusted partners (like Google Analytics, Facebook, or MSG91 for OTP) who set cookies to:

  • Track website usage,
  • Deliver personalized ads,
  • Verify authentication.

These third parties have their own privacy and cookie policies.

5. Managing Cookies

You can:

  • Adjust browser settings to block or delete cookies,
  • Use "incognito/private mode" to limit storage,
  • Opt out of personalized ads through Google Ads settings or Facebook preferences.

Note: Disabling cookies may affect site performance and features.

6. Updates

We may update this Cookies Policy as needed. Updates will be posted on this page with the "Effective Date" revised.

7. Contact Us

For any queries about this Cookies Policy, reach us at:

📧 contact@fickatal.com

📞 +91-9985793399 (Call/WhatsApp)